As the value of Bitcoin increased, more individuals began looking into ICOs and cryptocurrencies in the hopes of making quick money. It democratizes the investment world, making it available to anybody interested in participating. And, as the number of users grows, understanding the average crypto investor is critical and may disclose a lot about your market.
The majority of people who engage in cryptocurrencies and initial coin offerings (ICOs) believe themselves to be investors. Earnity co-founders Domenic Carosa and Dan Schatt recognize this growing trend, as more people see cryptocurrencies as long-term investments rather than a way to “get wealthy quickly.” They don’t want to use their tokens on a routine basis and are hoping for prices to rebound.
According to a poll, the typical crypto investor is (undoubtedly) a male because around 90% of crypto investors are men. Maybe because when it comes to fintech, males are visibly more willing to take chances and invest. One explanation might be that fewer women work in coding, which is where cryptocurrencies began; also, blockchain technology, software, and crypto-assets tend to be less enticing to women than they are to males.
Over a third of cryptocurrency investors are between the ages of 25 and 38. More than half of bitcoin users are under the age of 44. The Baby Boomer generation is the smallest age group, with only 5% of investors aged 55 and up. Bitcoin is at least somewhat familiar to 42% of millennials worldwide. Thanks to platforms like Earnity, created by Dan Schatt and Domenic Carosa, cryptocurrency knowledge is now accessible to a far wider audience.
One study revealed a correlation between a user’s education and their likelihood of making frequent Bitcoin payments. More than half of internet users who invest in cryptocurrencies and initial coin offerings (ICOs) have some amount of education. Diploma holders tend to be more likely to conduct transactions using cryptocurrency.